Angle 13 of 25 ๐Ÿข HDB owners and sellers Price impact ~60 seconds

Everyone's Asking If the 15-Month Policy Makes Their Flat Worth More. Does Yours?

The take: Most flats get zero benefit. The uplift is narrow and specific.

For this client, the policy change reads as: Mixed

Download article (.md) Script only (.txt) Download PDF magnet ยท 15REAL

The 60-second talking script

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Since Tuesday I've had a steady stream of messages saying "so the 15-month policy is gone, my flat is worth more now, right?"

For most of you, honestly โ€” no.

Downgraders leaving private property are picky. They want mature estate, MRT within walking distance, amenities, large layout, decent lease remaining, higher floor.

Tick those and yes, your buyer pool just got bigger and wealthier.

Smaller unit, non-mature town, far from MRT, shorter lease? This policy changes almost nothing for you. Non-mature estate prices are already down zero-point-five percent year on year. Three-room flats down one-point-one.

The market has been splitting for a while. The 15-month policy removal widens that split. It does not lift everybody.

I'd rather tell you that now than watch you overprice, sit for four months, and chase the market down.

Post kit

Who this is for
HDB owners and sellers โ€” Mixed
Primary title
Everyone's Asking If the 15-Month Policy Makes Their Flat Worth More. Does Yours?
A/B alt title (declarative)
The 15-Month Policy Removal Won't Lift Most Flats At All
Runtime
~60 seconds
Target keyword
15-Month Policy
Angle source
Pushback on the dominant agent narrative; HDB June 2026 segment data.

Lead magnet ยท 15REAL

DM me "15REAL" with your block and unit type. I'll tell you which side of the split you're on โ€” including when the answer is "this changes nothing."

Which side of the split your flat is on โ€” a ready-made PDF you send when someone DMs the keyword. Rebrand the cover and it's yours.

Download the 15REAL PDF

Facts used in this script

  • June 2026 YoY: mature estates +0.6%, non-mature -0.5%; 3-room -1.1%, 5-room +0.8%
  • June 2026 average resale price $663,126; volume -6.1% YoY

Data as at 31 July 2026. Verify against HDB/MND before posting.

More scripts for this client: HDB owners and sellers

Whether this is good news depends entirely on flat type, estate and MRT distance. For most flats it changes nothing.

  1. The 15-Month Policy Hit One Flat Type Hardest. Do You Own It? 15BIGFLAT
  2. The 15-Month Policy Doesn't Affect Every Estate. Does It Affect Yours? 15TOWN

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